Pyramid - Building Relationships Through the Total Customer Experience
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July 9, 2008

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Overview
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Strategy
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Data Mining
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Customer Research and Focus Groups
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Employee Needs and Process Assessments
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Strategic Management Sessions

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Pyramid - Building Relationships Through the Total Customer Experience

Data Mining
» Pyramid designs programs to collect and analyze customer data in order to achieve:

» Advisor acquisition, retention, and up-selling

» Shareholder data mining for advisor value-added services including
  • Prospecting
  • Cross-selling
» Targeted marketing programs based on individualized needs which lift response rates significantly

» Customer valuation, profitability and potential
  • Track customer values to determine which customers you want to expend the most efforts to retain
  • Learn the potential value of companies within a market segment as measured by your share of customers' total business


Announcement
Increase your Internet Servicing of Advisors IQ in 2005! Purchase our Benchmarking Internet Servicing of Advisors study, and Technology and Internet Usage of Financial Professionals in early 2005, and receive a 25% discount. Please click here for more details.

Announcement
Receive a 15% discount for the purchase of all three of our reports on Technology, Internet and Marketing Usage of Advisors, which cover two advisor segments:
  1. Fee-based Registered Investment Advisors
  2. Financial Planners who Affiliate with Independent Broker-Dealers
Please click here for details.
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