Pyramid - Building Relationships Through the Total Customer Experience
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July 9, 2008

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Overview
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Strategy
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Data Mining
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Customer Research and Focus Groups
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Employee Needs and Process Assessments
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Strategic Management Sessions

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Pyramid - Building Relationships Through the Total Customer Experience

Strategy
Pyramid supports the development of customer strategies involving:

» Data mining of customer knowledge to achieve business goals

» Value-added servicing of financial advisors to make your advisor customers more efficient and/or more valuable to their customers.

» Integration of customer touchpoints and processes

» Customer needs analysis and complaint discovery

» Customer segmentation - Assist in segmentation of customers into homogenous groups. For example, financial intermediary customers may be segmented by size, broker affiliation, payment structure, or geography.

» Collaboration of technology and business

» Customer retention programs such as:
  • Personalization programs
  • E-mail/Outbound calling
  • Differentiated service levels
  • Measurement programs
These strategic assignments would include a business plan with predetermined measurements of success and steps to success.


Announcement
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Announcement
Receive a 15% discount for the purchase of all three of our reports on Technology, Internet and Marketing Usage of Advisors, which cover two advisor segments:
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